The brand with its unique scents have become a powerhouse in men’s grooming, slowly consuming shelf space in drugstores as it expands into new categories. First the body sprays, then the antiperspirants and body washes, and now hair care and styling products.

Axe is a great brand for young guys who don’t want to spend a lot of money but are learning the importance of smelling good. It’s not a Givenchy or a Calvin Klein eau de toilette but the brand does a great job educating young men that if you want to get attention from the fairer sex, smelling good is a great way to improve your game.

Piggybacking on the success of Axe Hair care and styling products, the brand just launched three new 2-in-1 shampoo-and-conditioners. The new formulas that take washing your hair to a new level. It’s not just about the fragrance but the experience. With added ingredients like peppermint leaf, tea tree oil and citrus, guys will experience a warming, tingling or cooling sensation. A simple shampoo becomes more refreshing and therapeutic.

Previously, many of these ingredients and experiences were reserved for higher-priced lines like Bumble and bumble’s Tea Tree Oil Shampoo, Paul Mitchell’s Tea Tree Oil line, or Aveda’s Rosemary Mint Shampoo and Conditioner. Axe brings these experiences and ingredients to the masses at an affordable price.

• AXE Downpour Refreshing Mint Shampoo with peppermint leaf extract refreshes guys so they feel clean and cool.
• AXE Heat Igniting Citrus 2 in 1 Shampoo + Conditioner with warming spices and citrus.
• AXE Zen Soothing Tea Tree Shampoo with real tea tree extract, a natural astringent that’s great for oily hair.

Let’s be honest, most men (unless they dye or treat their hair in some way) don’t need to spend a ton of cash on a high-priced salon brand shampoo or conditioner. With short hair and frequent daily washing, using a gentle shampoo and conditioner designed for everyday use is all you need.

$4.99 for a 12oz. bottle, available at drugstores nationwide.

Enter to Win The Products!

Axe and HOMME Grooming are giving away 1 FULL SET of shampoos and styling products from Axe (that’s 10 shampoos/conditioner and 5 styling products) including the three new products. Can you say early Christmas gift? You won’t need to buy shampoo and styling products for a YEAR (maybe).

Here’s how to be entered to win: (This Contest is Over, but stay tuned for more giveaways!)

1. Vote for Homme Grooming in the Cravat Awards (click here).
2. Once you’ve voted, share this post with your Twitter followers and include a #hommegrooming tag so we can keep track of your vote. The more tweets you send out with the #hommegrooming hashtag, the more entries you’ll receive!

We will announce the winner on our Twitter account @hommegrooming on Monday, December 13th. Stay tuned!

The winner is @KennyLong24! Congratulations! We hope you’ll continue to spread the word about Homme Grooming.

I would personally consider this product to be a deep-cleanser because of its ability to remove oil and product residue. Try it once a week. I’m not sure that I would recommend it for daily use, as it recommends on the bottle, because a little natural oil in your hair can actually make it easier to style (as long as you don’t have fine or thinning hair). And those same natural oils provide some protection against the elements. Fine hair tends to get oilier quicker so you’ll probably want to wash it everyday.

The shampoo still contains ammonium lauryl sulfate, which is a foaming agent or surfactant, so consider the AHA and BHAs a little extra cleansing oomf.

It’s available for $24 at the MenScience Androceuticals website.

To top things off:Redken’s anti-flake products don’t smell like medicine.

Flakes won’t stand a chance.

The products will be available in salons around the country.